What Would You Do If You Had To Start Over?
I host monthly #AskLoral webinars and I get this question at least 3 or 4 times every month:
"What would you do if you had to start over? No money, no credit, no network?"
The frequency of this question always fascinates me...
Unfortunately, there are too many great, hard-working people out there who are finding themselves in a position of having to start over late into their life.
People in their 40's, 50's, 60's and older who come to me looking for answers, looking for direction because they've been betrayed by an economical system designed to keep them living paycheck to paycheck.
The truth is, corporate America is designed to keep you needy – so you have to keep your job for decades, just to make ends meet.
In reality, this puts too many people in a place of (wanting to) starting over.
So, when people ask me how I would start over, here's what my two-step strategy would be:
As long as I was able to keep my knowledge, I’d be fine.
The first thing I would do would be to go out, speak and sell.
I'd hustle to get on any stages I could in front of any people and I’d sell my knowledge.
Some of you might be saying, “Well, that’s trading your time for money.”
Bottom line is that it’s MONEY.
Money can help you hire back your team, get your website back up, place your ads, get your database system.
Money and cash flow in the early stages of your business is so important because it creates opportunities for growth.
Too many people try to remove themselves from their business too early in the process (the passive income approach is so appealing, isn't it) and it stunts their development.
At the beginning stages of your business, you don't have the leisure to discriminate on what type of money you're earning. You just need it. It's vital.
I'd hustle to get in front of people, make sales, earn money, and get leads into my database.
The second thing I would do would be to record a book.
I would grab a recording device and record a book as fast as I could and get it on Amazon.
I would sell my knowledge as fast as I could.
Getting a book published is so important to me because it adds huge levels of legitimacy to you and your brand, it provides an easy outlet for sales, and it allows people to indoctrinate themselves to the services you provide on their own time.
And that's it.
For those of you thinking I was going to give a long, complex answer – you're totally wrong.
If I lost everything tomorrow and had to start over, I would focus on two areas that I'm already good in and can move at light speed in.
Everything else would fall in line after that.
Networking opportunities, the ability to hire a coach, building a team, creating products, investing in assets – all of that would come after I got my butt off the ground and moved as fast as I could into specific areas I knew I could rock it in.
And that's the exact problem with too many of you out there who are contemplating this same question: You're making it way too complex.
You're thinking about a 6-month plan, you're thinking about what to do after every type of variable that might come your way, you want to do 20 things at once, but you end up doing nothing.
You make it so difficult on yourself that you don't even start.
Here's what you need to do: Pick 2-to-3 things you're really good at and just go.
Stop waiting, stop planning, stop contemplating.
You already know what you do well. Just focus on that and growth will come.
That's why I'd speak and create a book – because my skill set is talking my mouth off and sharing my knowledge.
What's your skillset? What are you really good at?
If you're looking at starting over – or just starting in a new direction in life – identify the things you already rock at, and do those really fast & really well.
Everything else will emerge.
Like my mentors lovingly tell me: "Loral, sometimes, you just need to KISS your problems – keep it simple, stupid."
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